Monday, June 21, 2010

PlayBeautiful Re-Opens Temporarily After Temporarily Opening And Temporarily Closing

As previously noted, and in spite of temporary confusion, PlayBeautiful, a temporary World Cup "pop-up viewing-hub" is now open at 201 Mulberry. Though for whatever reason, calling it a "pop-up viewing-hub" is really just going to great length to avoid calling it a pop up store selling licensed sports apparel from Nike, Puma, Adidas and others.

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