Blockbuster Rolls Out 200 DVD Rental Kiosks In Duane Read

Blockbuster is making big moves into the DVD rental kiosk business in New York City.  paidContent.org reports that Blockbuster expects to have 200 kiosks rolled out by the end of this month, and 2,500 kiosks nationwide. This pales in comparison to Redbox who are ballin' with 22,210 kiosks, but inexplicably, Redbox only has three kiosks in Manhattan, according to the Wall St Journal.

The photo at right, taken at a Duane Read on 3rd Ave btw 92nd and 93rd St, is one of the 200 Blockbuster kiosks that were installed in New York City Duane Reade stores last month.

And lest you be confused with this newfangled technology, having never before seen an ATM, vending machine, or Redbox at the grocery store, Alex Camara, vice president and general manager of NCR Entertainment, the company that owns the kiosks, told the WSJ: "Having the Blockbuster brand means [consumers] immediately know what the kiosk is and what the kiosk does."

The price for a rental, for those who are not familiar, is a cool one dollar bill.

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